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Reach your full potential(514) 849-2366 | 1 (844) 849-2366 |
Everyone knows Facebook and Linkedin. But why should companies be on these platforms? And is social media only for brand development? For building a customer base? What about for recruitment? Or for fundraisers? Does it work to find partnership? What about for training? Communication? Of business intelligence? Social media is increasingly diverse and can help your business gain many opportunities. This training provides an overview of what it can do for you.
In this training, you will learn what social platforms can help you with:
- Networking;
- Communication;
- Content creation;
- Recruitment;
- Funding;
- Training;
- Business intelligence.
Professionals, self-employed and small business owners.
Stéphane Elmaleh Riel is a born entrepreneur. In his 25 years of working experience, for 18 of them, he was self-employed.
He holds an MBA in marketing and business strategy from HEC-Montreal and a B.Ed from McGill University. Since his career beginnings, he has worked in marketing.
In an ever changing world, he has over 18 years experience in e-marketing; as early as 1998, he was managing a transactional website in which, during this time, generated more than 80% of new sales.
When he started, he worked for one of the better known trademarks in Canada: Kodiak. At that time, the company was extending its brand. Partnerships were established with prominent companies for the use of the Kodiak name on their apparels. Sub-brands were also created to protect the brand’s value and at the same time, the discount stores were given the brand notoriety that they were looking for.
Subsequently, he was involved in the launch of more than 15 businesses or divisions for himself or as a business consultant. These ventures included a retail mini-chain in Mexico.
It is this experience and more that he bring with him as a trainer.
This training seminar is available in French and English
- Build your personal brand
- Difference between advertising and marketing
- Marketing for service companies
- E-marketing
- Defining your pricing strategy
- Choose your place of business
- Promoting your company on a shoestring budget
- Social media and business
- PR, references and word-of-mouth in the digital world
- Using freebies to get known
If our regular training does not fit your corporate needs, we can adapt our offering to meet your objectives or elaborate a personalized training plan. Do not hesitate to contact us to let us know about your specific requirements.